Events

I concepted and designed the destination “Qualification Zone” for Centrix Financial Services to be used at NASCAR events that they sponsor. Bright colors and a bold design are the keys to the success of this event. To promote the U.S. Army Good Life Tour we designed this mobile event set-up. This tour was an on-base event that leveraged several key retail sponsors. The event promoted healthy lifestyle choices with interactive games and demonstrations. The outside of the trailers were also wrapped with graphics to create a seamless environment to enhance the communication and overall event experience. As an innovation and technology leader in the archery and hunting industry, Carbon Express demands a
unique experience to highlight and promote their brand. We designed this booth to offer consistent, bold, and eye-catching graphics as well as hardware that met their specific sales needs. When USAA wanted to target their existing and potential customers, We helped them create a unique asset that would build a strong brand presence at military events and educate customers through fun, interactive experiences. We also designed the promotional traffic-driving direct mail piece with a perforated, VIP game piece to be scanned at the event. This direct mail is personalized to the recipient with a unique game code. We developed the concept for a traveling sweepstakes bus, designed to bring the virtues of Qwest high-speed wireless internet service to unexpected locations and educate potential customers along the way. When Volkswagen wanted to sponsor the most popular MLS soccer team, DC United, they wanted to create unique dealer activities, in-stadium events, and promotional overlays.
VW targeted MLS soccer fans because the brands' core values are very similar. Passion, dedication, and loyalty makes each of these brands unique and create the perfect partnership.